PAY-PER-CLICK (PPC)
Google Ads Management Services
Google Ads (formerly AdWords) is one of the most effective paid search programs to drive qualified pay-per-click (PPC) leads and generate new business on a continuing basis. However, it’s also challenging to get top visibility in competitive markets while also efficiently managing your monthly ad spend. A successful PPC campaign requires attentive ongoing management to achieve optimal results. HSS Google Ads management services are designed to zero in on your target customers and employ strategies that maximize ROI, reduce waste, and ensure that your ad budget is directed toward only the highest performing keywords and campaigns.
Our Google Ad campaign process is conducted through an initial setup and optimization phase followed with ongoing reporting, assessment, and account management for maximum value and performance.
Initial Campaign/Account Setup & Optimization
Initial Campaign/Account Setup & Optimization
Whether you have an existing Google Ads account that needs fine-tuning, or an entirely new setup, we follow a number of best practices, including: